Scream always has the masthead SCREAM in the same font, but does change colour some weeks. This makes the magazine easy to find and creates a strong brand image. The skyline for this magazine is "Blood, Guts, Gore & More!" which indicates instantly that it is a horror magazine. This is heightened by 'THE HORROR MAGAZINE" to the right of the title. this really helps indicate that this magazine is different to other film magazines that cover multiple genres. Above the title is the website address so that the audience of the magazine can also find it online, which is likely to have a subscription where you pay in advance for copies.
Each magazine has a very similar layout. The Scream magazines normally have four boxes or circles down the left hand side, showing the articles that feature in the magazine. These puffs all have their own pictures which can catch the audiences attention and entice them to buy and read the magazine. They are used to draw attention to certain elements of the magazine.
The most eye catching part of the magazine is the main central image covering most of the front cover. Each magazine made by Scream features the main article in the middle, layered in front of the background image. This interests potential readers and is likely to be the most popular article out of all of them.
Along the bottom of the magazine is a box with "PLUS" on the side. Adjacent to the box are lots of different articles that feature within the magazine. These are against a black background with bright green font to stand out. Below that it generalises what else is in the magazine such as "Comics, Games, Books, Competitions, News, Reviews & more!" These are used to show off what is in the magazine which could interest people to buy the magazine who may previously not have bought it. These sell lines help to entice the audience by telling them what is available inside the magazine.
No comments:
Post a Comment